OpenAI Expands Revenue Streams with ChatGPT E-Commerce Integration
OpenAI is venturing deeper into e-commerce by developing a built-in checkout feature for ChatGPT, enabling users to complete purchases without leaving the chat interface. Merchants will pay a commission on each sale, marking a strategic pivot for the $300 billion-valued startup, which has relied primarily on subscription fees until now.
The collaboration with Shopify underscores OpenAI's ambition to monetize its free-tier users while challenging Google's dominance in product search. Early versions of the system have been shared with select companies, though final implementation details remain fluid.